{"id":31377,"date":"2025-08-28T11:45:54","date_gmt":"2025-08-28T08:45:54","guid":{"rendered":"https:\/\/kulturveyasam.com\/?p=31377"},"modified":"2025-08-28T11:45:54","modified_gmt":"2025-08-28T08:45:54","slug":"turkiyede-sosyal-medyanin-gelisimi-ve-ilk-yerli-platform-next-sosyal","status":"publish","type":"post","link":"https:\/\/soms.invekor.net\/?p=31377","title":{"rendered":"T\u00dcRK\u0130YE\u2019DE SOSYAL MEDYANIN GEL\u0130\u015e\u0130M\u0130 VE \u0130LK YERL\u0130 PLATFORM: NEXT SOSYAL"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"font-weight: 400;\">Sosyal medya platformlar\u0131, son 20 y\u0131lda yaln\u0131zca ileti\u015fim kurma bi\u00e7imimizi de\u011fil; d\u00fc\u015f\u00fcnme, \u00fcretme ve sosyalle\u015fme al\u0131\u015fkanl\u0131klar\u0131m\u0131z\u0131 da de\u011fi\u015ftirdi. Art\u0131k haberleri buradan al\u0131yor, g\u00fcndemi buradan takip ediyor, dijital kimliklerimizi bu sanal evrende kurguluyoruz. Yaz\u0131m\u0131zda, sosyal medyan\u0131n T\u00fcrkiye\u2019deki yolculu\u011funa g\u00f6z atacak ve \u00fclkemizin ilk yerli ve mill\u00ee sosyal medya platformu Next Sosyal\u2019i ke\u015ffedece\u011fiz.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;Anl\u0131k Mesajla\u015fman\u0131n Dijital Yolculu\u011fu&#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31379&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">Microsoft\u2019un 1990\u2019lar\u0131n sonunda geli\u015ftirdi\u011fi MSN Messenger, 2000\u2019li y\u0131llarda T\u00fcrkiye\u2019de yayg\u0131nla\u015ft\u0131. Gen\u00e7ler; arkada\u015flar\u0131yla yaz\u0131\u015fmak, durumlar\u0131n\u0131 payla\u015fmak ve emojilerle duygular\u0131n\u0131 ifade etmek i\u00e7in bu platformu kullanmaya ba\u015flad\u0131. Sosyal medya \u00f6ncesi d\u00f6nemin dijital sosyalle\u015fme platformu olan MSN, bug\u00fcnk\u00fc dijital al\u0131\u015fkanl\u0131klar\u0131m\u0131z\u0131n temelini o y\u0131llarda att\u0131. 2013\u2019te tamamen kapanmas\u0131n\u0131n ard\u0131ndan anl\u0131k mesajla\u015fma sahnesine \u00fc\u00e7 g\u00fc\u00e7l\u00fc oyuncu \u00e7\u0131kt\u0131: 2009\u2019da kurulan WhatsApp, 2025 itibar\u0131yla yakla\u015f\u0131k 3 milyar kullan\u0131c\u0131yla d\u00fcnyan\u0131n en yayg\u0131n mesajla\u015fma uygulamas\u0131 h\u00e2line geldi. Facebook Messenger, \u00f6zellikle Facebook kullan\u0131c\u0131lar\u0131n\u0131 yakalayarak 2025 y\u0131l\u0131nda 950 milyonu a\u015fk\u0131n aktif kullan\u0131c\u0131ya ula\u015ft\u0131. 2013\u2019te kullan\u0131ma giren Telegram ise g\u00fcvenlik, h\u0131z ve kanal \u00f6zellikleriyle \u00f6ne \u00e7\u0131karak, 2025 y\u0131l\u0131 itibar\u0131yla 1 milyar kullan\u0131c\u0131ya ula\u015ft\u0131\u011f\u0131n\u0131 duyurdu.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;Facebook&#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31380&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">2004 y\u0131l\u0131nda ABD&#8217;de kurulan Facebook, T\u00fcrkiye\u2019de \u00f6zellikle 2007 sonras\u0131nda h\u0131zla yayg\u0131nla\u015ft\u0131. \u0130lk d\u00f6nemlerde \u00fcniversite \u00f6\u011frencileri aras\u0131nda pop\u00fclerken zamanla her ya\u015ftan kullan\u0131c\u0131n\u0131n d\u00e2hil oldu\u011fu geni\u015f bir sosyal a\u011f h\u00e2line geldi. 2025 itibar\u0131yla T\u00fcrkiye\u2019de 34,8 milyon aktif kullan\u0131c\u0131ya sahip olan Facebook\u2019un, gen\u00e7 ku\u015faklar aras\u0131nda kullan\u0131m oran\u0131 ise giderek azal\u0131yor.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;X, Threads ve Bluesky&#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31381&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">2006\u2019da kurulan Twitter, T\u00fcrkiye\u2019de \u00f6zellikle 2010\u2019lu y\u0131llar\u0131n ba\u015flar\u0131ndan itibaren g\u00fcncel geli\u015fmeleri takip etmek a\u00e7\u0131s\u0131ndan \u00f6nemli bir platform olarak yayg\u0131n \u015fekilde kullan\u0131lmaya ba\u015fland\u0131. 2023\u2019te \u201cX\u201d ad\u0131n\u0131 alan platform, etkile\u015fim g\u00fcc\u00fc y\u00fcksek olmas\u0131na ra\u011fmen Instagram kadar geni\u015f bir kitleye ula\u015famad\u0131; 2025 itibar\u0131yla T\u00fcrkiye&#8217;de yakla\u015f\u0131k 19,7 milyon aktif kullan\u0131c\u0131ya sahip. Meta\u2019n\u0131n 2023\u2019te sundu\u011fu Threads uygulamas\u0131 ise Instagram tabanl\u0131 bir mikroblog deneyimi sunsa da veri aktar\u0131m\u0131yla ilgili kararlar nedeniyle 2024\u2019te T\u00fcrkiye\u2019de eri\u015fime kapat\u0131ld\u0131. Twitter\u2019\u0131n kurucusu Jack Dorsey\u2019in geli\u015ftirdi\u011fi Bluesky ise hen\u00fcz s\u0131n\u0131rl\u0131 bir kullan\u0131c\u0131 kitlesine ula\u015fsa da ba\u011f\u0131ms\u0131z altyap\u0131s\u0131yla \u00f6ne \u00e7\u0131kmaktad\u0131r.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;Instagram &#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31382&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">2010 y\u0131l\u0131nda kurulan Instagram, T\u00fcrkiye&#8217;de 2012 y\u0131l\u0131ndan sonra h\u0131zla pop\u00fclerle\u015fti. G\u00f6rsel i\u00e7erik payla\u015f\u0131m\u0131na dayal\u0131 yap\u0131s\u0131yla \u00f6zellikle gen\u00e7ler aras\u0131nda b\u00fcy\u00fck ilgi g\u00f6rd\u00fc. G\u00fcn\u00fcm\u00fczde hem bireysel kullan\u0131c\u0131lar hem de markalar i\u00e7in vazge\u00e7ilmez bir platform h\u00e2line geldi. 2025 verilerine g\u00f6re T\u00fcrkiye&#8217;de en \u00e7ok kullan\u0131c\u0131s\u0131 olan platform, 58,5 milyon ki\u015fi ile Instagram oldu.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;Snapchat&#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31383&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">ABD merkezli Snapchat, 2011\u2019de kurulduktan sonra T\u00fcrkiye\u2019de \u00f6zellikle 2015\u2019ten itibaren yayg\u0131nla\u015fmaya ba\u015flad\u0131. 13 ya\u015f \u00fczeri ki\u015filerin hesap olu\u015fturabildi\u011fi, anl\u0131k g\u00f6r\u00fcnt\u00fc ve hik\u00e2ye payla\u015f\u0131m\u0131yla gen\u00e7ler aras\u0131nda pop\u00fcler h\u00e2le gelen Snapchat, Instagram\u2019\u0131n benzer \u00f6zelli\u011fi yayg\u0131nla\u015ft\u0131rmas\u0131n\u0131n ard\u0131ndan kullan\u0131c\u0131 say\u0131s\u0131nda d\u00fc\u015f\u00fc\u015f ya\u015fasa da 2025 y\u0131l\u0131 itibar\u0131yla T\u00fcrkiye\u2019de h\u00e2l\u00e2 gen\u00e7ler taraf\u0131ndan aktif olarak kullan\u0131lmaktad\u0131r. Snapchat&#8217;in 2025 y\u0131l\u0131 ba\u015f\u0131 itibar\u0131yla T\u00fcrkiye&#8217;deki kullan\u0131c\u0131 say\u0131s\u0131 ise 15,7 milyondur.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;TikTok &#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31384&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">\u00c7in merkezli ByteDance taraf\u0131ndan geli\u015ftirilen TikTok, 2016\u2019daki k\u00fcresel lansman\u0131n\u0131n ard\u0131ndan T\u00fcrkiye\u2019de 2018\u2019den itibaren h\u0131zla yayg\u0131nla\u015ft\u0131. K\u0131sa video format\u0131 ve geli\u015fmi\u015f algoritmas\u0131yla \u00f6zellikle Z ku\u015fa\u011f\u0131 aras\u0131nda vazge\u00e7ilmez bir uygulama h\u00e2line geldi. 2025 y\u0131l\u0131 itibar\u0131yla T\u00fcrkiye\u2019de TikTok\u2019u aktif olarak kullanan, i\u00e7erik \u00fcreten veya t\u00fcketen yakla\u015f\u0131k 40,2 milyon kullan\u0131c\u0131 bulunuyor.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; title=&#8221;T\u00fcrkiye\u2019nin \u0130lk Yerli ve Mill\u00ee Sosyal Medya Platformu: Next Sosyal&#8221; title_font_size=&#8221;13&#8243;][vc_single_image image=&#8221;31385&#8243; img_size=&#8221;full&#8221; el_class=&#8221;innerImageContainer&#8221;][vc_column_text el_class=&#8221;innerText&#8221;]<\/p>\n<p style=\"font-weight: 400;\">Next Sosyal; haber, teknoloji, ya\u015fam ve g\u00fcndem odakl\u0131 i\u00e7eriklerin payla\u015f\u0131ld\u0131\u011f\u0131, veri g\u00fcvenli\u011fini ve dijital \u00f6zg\u00fcrl\u00fc\u011f\u00fc \u00f6ne \u00e7\u0131karan bir sosyal medya platformudur. \u201cReklams\u0131z, sans\u00fcrs\u00fcz ve algoritmas\u0131z bir deneyim\u201d slogan\u0131yla dikkat \u00e7eken platform, T\u00fcrkiye Teknoloji Tak\u0131m\u0131 Vakf\u0131 \u00f6nc\u00fcl\u00fc\u011f\u00fcnde geli\u015ftirilmi\u015f ve Temmuz 2025\u2019te genel kullan\u0131ma a\u00e7\u0131lm\u0131\u015ft\u0131r. A\u00e7\u0131k kaynak kodlu yap\u0131s\u0131yla \u00f6ne \u00e7\u0131kan Next Sosyal, yaz\u0131l\u0131m kodlar\u0131n\u0131 kamuya a\u00e7\u0131k \u015fekilde payla\u015farak geli\u015ftiricilerin kodlar\u0131 incelemesine, uygulaman\u0131n i\u015fleyi\u015fini g\u00f6rmesine ve kendi projelerine uyarlamas\u0131na imk\u00e2n tan\u0131maktad\u0131r.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] Sosyal medya platformlar\u0131, son 20 y\u0131lda yaln\u0131zca ileti\u015fim kurma bi\u00e7imimizi de\u011fil; d\u00fc\u015f\u00fcnme, \u00fcretme ve sosyalle\u015fme al\u0131\u015fkanl\u0131klar\u0131m\u0131z\u0131 da de\u011fi\u015ftirdi. Art\u0131k haberleri buradan al\u0131yor, g\u00fcndemi buradan takip ediyor, dijital kimliklerimizi bu sanal evrende kurguluyoruz. Yaz\u0131m\u0131zda, sosyal medyan\u0131n T\u00fcrkiye\u2019deki yolculu\u011funa g\u00f6z atacak ve \u00fclkemizin ilk yerli ve mill\u00ee sosyal medya platformu Next Sosyal\u2019i ke\u015ffedece\u011fiz. [\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;innerItemContainer&#8221;][vc_column][eltd_section_title alignment=&#8221;left&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":31378,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[125],"tags":[3830,3831,3832,3833,3834,3835,3836,3837],"class_list":["post-31377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bilim-teknoloji","tag-bluesky","tag-facebook","tag-instagram","tag-next-sosyal","tag-snapchat","tag-threads","tag-tiktok","tag-x"],"_links":{"self":[{"href":"https:\/\/soms.invekor.net\/index.php?rest_route=\/wp\/v2\/posts\/31377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soms.invekor.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soms.invekor.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soms.invekor.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/soms.invekor.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=31377"}],"version-history":[{"count":0,"href":"https:\/\/soms.invekor.net\/index.php?rest_route=\/wp\/v2\/posts\/31377\/revisions"}],"wp:attachment":[{"href":"https:\/\/soms.invekor.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=31377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soms.invekor.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=31377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soms.invekor.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=31377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}